How And Why Are Mobile Phone Numbers Better Than Emails To Grow Your Business? Online retailers and brands have always requested an email address when registering or logging on to their website. Why not? It allows for a relationship with customers and payment for sales through email marketing. But with the increasing global use of smartphones , companies must focus on mobile, and customer phone numbers hold the future potential to better guide online shoppers and track their behavior. These days, phones are no longer dedicated to voice calls or text messages only. With smartphones, access to the Internet can be accessed anytime it opens up new ways for customers to interact with companies - they can search for products, call them, send text messages to them, or make purchases all on one device. Let's check out some interesting insights about using mobile devices and how they are useful for developing your business. Mobile Use Is Booming According to GSMA real-time int...