How Email Marketing Is Better Than Other Marketing Strategies? No doubt, you can increase your sales and revenue with the best marketing strategy! Your precious time and money need to be put to good use, and on growth tactics that are measurable, scale-able, and high yield. Enter email marketing. Sure, it’s not the next new shiny strategy for businesses, but how far have you gotten by chasing the next “trend” that is here today and gone tomorrow? Not convinced? Let’s take a look at why marketing to targeted email lists for consumers or businesses is a great strategy your company needs to implement ASAP! • Last year email was used by more than 3.9 billion individuals worldwide and is projected to 4.8 billion users in 2024. This equates to almost one-half of the world’s population. If you’re doing business in the developed world and NOT using email, you’re missing out on a critical “touch-point” in your marketing mix. • Every sin...